Understanding who your DAUs are, and the context surrounding the DAU metric is just as important if not more that the actual DAU number itself. A phone app for children my have 5,000 DAUs on a saturday when children are home from school and have time to play, whereas a phone app for adult games may have 5,000 DAUs on a weekday when they are bored at work.ĭAU is just a number representing a moment (technically 24-hour period) in time. An app with 10,000 DAUs, who play the games multiple times per day and active monetization compared to a magazine app that has 2,000,000 DAU with minimal monetization would interpret the DAU metric very differently. Understanding of not only what the DAU metric is, but also the importance of its context, is essential in using this metric to drive your business forward.Īlthough DAU is important, this metric alone is not necessarily a clear indication of a game or app's performance.
LinkedIn has 260 million monthly active users Age. 7.2 of total active LinkedIn users worldwide are female, and 10.4 are male between the ages of 35 and 54 years. The most popular social network globally is Facebook. 2022 LinkedIn demographics data: Monthly active users. Facebook had 2.8 billion daily active users in the third quarter of 2021. It’s demographics skew slightly older, with 30-49-year-olds making up the largest group of LinkedIn users.
Linkedin daily active users professional#
The visualization of this metric can provide valuable information on how many customers are using your site per day and it is a good starting point for additional analysis. This professional networking site is the top social media platform for B2B social media marketing. DAU is an acronym for Daily Active Users and is one of the key Gaming Analytic metrics. DAU is the number of users that engage in at least one game or area of your app or website in a 24 hour period.
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